Bookmarks in Kenya

A promotional item that stays in use

A bookmark sits inside a book for weeks, which means your brand is seen every time the reader picks it up. Schools, churches, libraries and authors use them, and bookshops slip them into every purchase.

Two lengths

5 x 15 cm is compact and economical, while 5 x 20 cm gives space for a longer message or a taller photograph. A tassel through a punched hole gives a finished, giftable look.

Design ideas

Use a quote, a reading list, a school motto, a QR code to an author's page or a discount code for the next visit. Avoid tiny type because the bookmark is narrow and often held at an angle.

Finishing

Pick 350gsm for stiffness. Lamination protects from thumbing and gives a smooth feel; ask for a punched hole and tassel if you want that finish, and remember to keep text clear of the hole area.